Zoya Unveils Exquisite New Diamond Boutique at Kala Ghoda

Mumbai, 18th June 2024:

In the heart of Bombay's historic Kala Ghoda district, where culture, luxury, and heritage converge, Noel Tata, Vice Chairman of Titan Company Limited, and Ajoy Chawla, CEO of Titan’s Jewellery Division, unveiled Zoya’s stunning new diamond boutique, the 10th in the country.

Over the past fifteen years, Zoya has redefined fine jewellery in India, presenting rare pieces that celebrate a woman’s journey to her soul. The new boutique at the iconic Brady House offers an immersive experience into Zoya's world of minimal yet intricate artistry.

Embracing Luxury and Heritage

“Luxury in India is coming of age,” said Noel Tata. “Zoya from the House of Tata is a beautiful embodiment of a luxe brand born in India but relevant globally.” The boutique at Brady House, a masterpiece of Indo-Saracenic architecture, preserves grand ornate mouldings and columns, blending timeless tradition with contemporary design. Delicately crafted paper art and wall etchings reflect the inspirations behind Zoya’s creations, while high ceilings and large windows flood the space with natural light.

An Immersive Artisanal Experience

Signature chandeliers cast a soft glow on the lush interiors in hues of skin, white, blush, and champagne, creating a feminine and elegant atmosphere. The boutique transitions seamlessly from open gallery spaces to smaller, private zones. The bespoke area is an island of creative immersion, where clients can co-create custom pieces with Zoya’s master designers. A Private Lounge offers an ultimate customer experience, with conversations about jewellery over hand-brewed filter coffee and fresh hors d'oeuvres.

Celebrating Indian Craftsmanship

With the aura of a fine art gallery, Zoya at Brady House promises an indulgent journey of discovery, inviting those who seek the extraordinary to experience the finest in timeless luxury.

About Zoya

Zoya, the exquisite diamond boutique from the House of Tata, is a luxury brand of fine jewellery known for its expert craftsmanship and distinguished design. Inspired by rich narratives that celebrate a woman’s journey to her most authentic self, Zoya redefines fine jewellery in India with meaningful pieces of wearable art. With ten boutiques in major cities and galleries across the country, Zoya showcases warm luxury in its purest form. The brand offers personalized service, video-assisted jewellery advisory, and home trials to provide an unmatched buying experience.