2021 Brings Electrified Prospects For Indian Luxury Car Market

The luxury car market is a fast-growing industry in India, and as of 2021, there are some new and exciting developments in store. Even though the sector currently holds a market share of around 1% in the Indian market, 24-40% increase in sales is predicted, owing to the growing desire to switch to premium cars among buyers, especially the younger generation. The host of new launches lined up for this year is perhaps the major reason for predicted the growth of this market.  

Famous luxury car makers are planning on launching around 70 new models in the domestic market, which is more than double of those that took place in 2020. Brands like BMW, Jaguar Land Rover and Mercedes-Benz are to introduce new models, variants and facelifts. BMW has announced that they will be making a whopping 25 new launches, followed closely by Jaguar Land Rover promising 15 launches, Mercedes-Benz announcing 10, Audi announcing 7 and Volvo promising 5. Sport car brands such as Lamborghini, Porsche and Ferrari have promised around 6-8 launches combined.

What is even more thrilling is the fact that the luxury car market will be witnessing several launches of luxury electric cars! BMW, Tesla, Volvo and Porsche will be releasing their first-ever luxury electric car models in the Indian market and this has understandably got car enthusiasts ecstatic. 4 electric car models to hit the stores include:

Mini Cooper SE

Porsche Taycan

Tesla Model 3

Jaguar I-Pace

Audi E Tron