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Goldgenie Opens Global Pre-Orders for Ultra-Luxury iPhone 17 Pro & Pro Max Collection
- 10th Sep 2025
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Dubai, UAE – September 9, 2025 — British luxury customization brand Goldgenie has officially launched global pre-orders for its highly anticipated iPhone 17 Pro and iPhone 17 Pro Max Luxury Collection, coinciding strategically with Apple's keynote event.
These bespoke devices combine cutting-edge Apple technology with exquisite hand craftsmanship, offering affluent customers the ultimate in personalization and prestige.
Exquisite Luxury Meets Next-Gen Tech
The collection includes several ultra-premium finishes:
- Diamond-Embellished Models: Starting at $13,997
- Solid 18K Gold Editions: Starting at $17,997
Each device is crafted in Dubai and hand-finished using high-value materials such as:
- 24K Gold
- Rose Gold
- Platinum
- Ethically Sourced Diamonds
Due to the artisanal production process, every unit is one-of-a-kind, much like the luxury automobile customization approaches seen in the high-end vehicle industry.
Made-to-Order Exclusivity
Goldgenie's luxury iPhones are made to order, with priority delivery guaranteed within 28 days of Apple's official iPhone 17 Pro release. The company emphasized that quantities are strictly limited, ensuring exclusivity for early customers.
This approach mirrors the exclusivity found in other luxury customization markets, where personalization and limited availability drive premium pricing.
A Legacy of Prestige and Innovation
Founded in 1995 and originally based in London, Goldgenie rose to fame after its founder Laban Roomes secured investment on BBC's Dragons' Den in 2007. The company became the first in the world to customize iPhones, pioneering the luxury tech segment.
Goldgenie has since delivered high-end creations for:
- Global Celebrities
- Royalty
- Fortune 500 Brands
Their customized products have appeared at the Oscars, the Emmys, and Sir Elton John's White Tie & Tiara Ball. The brand's craftsmanship has also been featured in renowned outlets including Forbes, CNN, GQ, and Vogue.
This celebrity appeal reflects broader trends in luxury aesthetics and brand positioning, where exclusivity and prestige drive consumer demand.
Global Reach, Elevated Craftsmanship
Now headquartered in Dubai, Goldgenie continues to push the boundaries of personalization, blending timeless luxury with modern technology. This new iPhone 17 Luxury Collection represents the brand's most sophisticated offering to date, joining the ranks of other global luxury brands that have successfully merged technology with premium craftsmanship.
The integration of technology with luxury materials follows similar trends seen in BMW's iPhone integration innovations, demonstrating how luxury brands are embracing technological advancement.
Customers worldwide can now place their pre-orders via Goldgenie's official website. With limited stock and demand running high, early reservations are strongly advised.
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