Luxury Electric Automaker Lucid Motors Launches Studio & Service Center in Beverly Hills

Luxury electric vehicle startup and one of Tesla's competitors, Lucid Motors has recently launched the Lucid Studio and Service center in Beverly Hills, California. One of the core objectives of Lucid Motors Design Studios is to enhance the company's 'direct to customer sales strategy' which is one of the key differentiators for them.

Lucid Motors does not have a conventional network of dealerships and that is one major similarity it shares with Tesla. Therefore the studio becomes the default personal design center, where clients can experience the Lucid Air sedan, choose from available options and also order the one/s that they like.

Of course the studio also enables clients to discuss about Lucid Air vehicles in detail with Lucid company representatives and clarify all their queries.

The Beverly Hills Studio & service center is the company's second retail location, the first to open is at Lucid's Newark, California headquarters. The Beverly Hills Lucid Studio is one of 20 set to open throughout North America by the end of 2021.

The Beverly Hills Studio offers a digitally-oriented luxury experience tailored to each customer's purchase and ownership preferences, whether visiting in-person, making inquiries online, or a combination of the two, the company said.

The Lucid Studios allow customers to review all of the options for the Lucid Air sedan, including for the Lucid Air Grand Touring and Air Touring versions. To comply with current Los Angeles COVID-19 social distancing guidelines, Interested customers are also able to book a private appointment for the Beverly Hills Studio.  

The Lucid Air combines one of the most technologically advanced electric powertrains and battery designs with an ultra luxurious interior space for passengers. The sedan offers up to 517 miles of estimated EPA range on a single charge.