KidZania Partners with Meetakriti Art Studio to Inspire Kids Through Pottery & Art Role-Plays

Mumbai, 5th September 2025 – KidZania, the world's leading interactive edutainment brand, has unveiled an all-new creative role-play in partnership with Meetakriti Art Studio, founded by award-winning sculptor Meeta Suraiya. The newly launched Meetakriti Pottery Studio at KidZania invites children to step into the roles of Potter and Artist—immersing them in the magic of clay, colour, and creativity.

Where Play Meets Purpose

This new experience blends fun with real-world relevance. Children not only get to shape terracotta clay on electric wheels and paint their creations, but also discover pottery and art as meaningful career pathways—from ceramics and sculpture to product design and art therapy.

A short introductory video guides kids through the journey of a potter, showcasing how eco-friendly and mindful practices can positively influence both lifestyle and the planet.

This innovative approach to children's education through hands-on experiences reflects broader trends in creative learning. Similar to how art exhibitions celebrate creativity and innocence, KidZania's pottery studio emphasizes the importance of nurturing artistic expression from an early age.

Developmental Benefits

• Gross Motor Skills – Enhances coordination and strengthens muscles through clay shaping.
• Focus & Patience – Builds concentration while working with intricate details.
• Creative Career Pathways – Introduces art as a professional pursuit.
• Confidence & Achievement – Boosts self-esteem as children take home their finished creations.

These developmental benefits align with growing recognition of the importance of creative education in child development. The pottery experience provides children with tangible skills while fostering the kind of artistic appreciation that can be seen in professional art spaces like contemporary art studios where intention becomes art.

Voices Behind the Collaboration

"At KidZania, we believe learning goes far beyond classrooms. Pottery and art offer a powerful mix of creativity, skill-building, and mindfulness," said Tarandeep Singh Sekhon, Chief Business Officer, KidZania India. "Partnering with Meeta Suraiya and Meetakriti Art Studio allows us to create a joyful, immersive space for children to explore their talents. Soon, we will extend this experience to KidZania Delhi NCR as well."

Meeta Suraiya, Founder-Director of Meetakriti Art Studio, added: "Every child is unique, and creativity is a language of self-discovery. Pottery and art don't just spark imagination—they also open up real career opportunities. With KidZania, I want children to feel how shaping clay today can shape their tomorrow."

This partnership represents the kind of meaningful collaboration between educational entertainment and artistic expertise that benefits children's holistic development. The emphasis on career pathways in creative fields reflects growing recognition of how artists transform spaces and inspire future generations.

About the Partners

With over 20 years of expertise and more than six lakh students inspired worldwide, Meeta Suraiya has become one of India's foremost voices in pottery and art education.

KidZania, known for its city of role-plays, continues its mission of empowering children with real-world skills through fun, purposeful experiences. With this partnership, it adds another dimension of creativity—hands covered in clay, bright colours, and dreams molded into future careers.

The collaboration between KidZania and Meetakriti Art Studio represents an innovative approach to children's education that combines entertainment with meaningful skill development. This type of experiential learning reflects broader trends in educational entertainment, where traditional boundaries between play and learning are being reimagined to create more engaging and effective learning environments.

For families interested in nurturing their children's artistic development, such initiatives provide valuable opportunities to explore creative careers from an early age. The pottery studio's focus on both artistic expression and environmental consciousness also introduces children to sustainable practices that are increasingly important in creative industries.

As KidZania plans to expand this experience to Delhi NCR, the partnership demonstrates the growing demand for quality educational entertainment that combines creativity, skill-building, and real-world relevance. This initiative joins a growing movement of engaging children's experiences that prioritize both fun and learning.