Canadian Actor Ryan Gosling Features in Gucci's New Campaign for the Gucci Valigeria Travel Collection

Gucci launched a new advertising campaign to promote its Gucci Valigeria travel line. Ryan Gosling appears in the new advertisement for the Gucci Valigeria trip collection, which comprises artefacts that represent beginnings, experience, and discovery.

The GG monogram encloses a dreamlike depth, an epiphany of a constellation, a gleaming potential waiting to be realised, or just the fundamentals to express oneself on a journey. Gucci Valigeria's story begins exactly at the border between what is and what is not. Ryan Gosling traverses time and space in the commercial campaign designed by Alessandro Michele and shot by Glen Luchford, leaving a hotel for the beach and experiencing the unknown.

There are traditionaland contemporary Gucci trolleys, hard and soft baggage, duffel bags, trunks, hat boxes, and beauty cases made from multicoloured GG Supreme fabric or leather with the recognisable Web stripe.Echoing the origins of the House, a trunk leads the protagonist to the marvellously unexpected, just as the travel bags of the jet set passing through The Savoy hotel in London, where the House's founder, Guccio Gucci, worked as a porter in his youth, inspired the very first idea for his artisanal atelier.

Under the direction of Alessandro Michele, the House continues to create these one-of-a-kind containers of experience, which, for the observant and curious, may serve as a gateway to fantastical worlds beyond the visible, since they are the same things that lead to the magical reality of discovery.